Liz Korfmacher
Head Of Marketing and Content
Ziva Meditation
Education
University of Richmond
B.A., International Economics
2008Podcasts
43:46237: What the Head of Marketing at Ziva Meditation Does w/ Liz Korfmacher, Ziva Meditation [Main T4C episode]
Liz Korfmacher is the head of marketing at Ziva Meditation, where she directs email, content and advertising strategy. In short, Liz is responsible for spreading Ziva far and wide. She worked to produce the national bestselling book launch of Stress Less, Accomplish More by Emily Fletcher. The book reached #7..
03:29Career Path
Interview Highlights
“It’s typically the projects and tasks that feel daunting and overwhelming that you don’t want to put off, even though it’s so tempting because the later you push it, there’s more pressure and your mental resources are depleted.”
Best Career Advice
“Everything happens for a reason, every step on my career path, the good and the bad things, have led me to where I am now.”
Career Challenge
“Imposter syndrome in one of my previous jobs was feeling like, they’re going to find me out. I’m not that good at what I do. I don’t really know what I’m talking about. My ideas aren’t that great. And that’s all just negative self talk and self doubt.”
Skills
Marketing, New Business Development, Art Direction, Content Development, Social Media, Branding & Identity, Strategic Communications, Editing, Blogging, Research, Web Content Writing, Event Planning, Product Development, Leadership, Public Speaking
Professional Interests
Sramana Mitra, Oprah Winfrey, Guy Kawasaki, LinkedIn, Google, The New York Times, Digital Marketing: Social Media, Search, Mobile & more, Chief Marketing Officer (CMO) Network – #1 Executive Group for CMOs, Social Media Marketing Group by Connect365.io, University of Richmond
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