Hana Ben-Shabat is the founder of Gen Z Planet – a research and advisory firm dedicated to helping companies learn more about connecting with Generation Z. Gen Z are those young people born between 1998 and 2016. For most of her professional life, Hana was a partner and board member of the Global Management Consulting firm, AT Kearney with a focus on organizational effectiveness. She was named one of the top 25 consultants by Consulting Magazine for her thought leadership in retail. Hana is also the author of Gen Z 360: Preparing for the Inevitable Change in Culture, Work, and Commerce. She is a speaker and commentator on Gen Z trends and consumer behaviors.
WHAT YOU’LL LEARN ABOUT IN THIS EPISODE:
- If you want to learn more about what Hana does in her current job and how she built her career check out T4C episode #1007