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Education

University of California, Los Angeles

B.A., Political Science

1974
The George Washington University

Master's, International Affairs

1976
Stanford University Graduate School of Business

A.M.P.,

2013

Podcasts

Career Path

Interview Highlights

Best Career Advice

For the next year, listen to your boss, do what you’re told and keep quiet. After a year you can start talking. But for right now, just observe and learn.”

Career Challenge

“I started Lexicon. It was just me. So overhead wasn’t that much, but as you grow and you take on overhead, you do have these financial challenges. In 2001, and then flowing into 2002, when the.com boom ended, probably 70% of our business was in the Silicon Valley. So I had to really go to the bank, get loans.”

Skills

Strategy, Brand Architecture, Integrated Marketing, Brand Development, Advertising, Customer Insight, Digital Marketing, Product Naming, Creative Direction, Brand Equity, Positioning

Professional Interests

Michael Moritz, Tony Robbins, David Sable, Intel Corporation, Stanford University Graduate School of Business, The New York Times, Silicon Valley Venture Community, Leadership Think Tank, The George Washington University, Harvard Business School

Related Professionals

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