89: What It’s Like to Build a Lifestyle Media Brand w/ Jason Wachob, MindBodyGreen [Main T4C episode]

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Jason Wachob is the Founder and CEO of mindbodygreen, the leading independent media brand dedicated to wellness with 10 million monthly unique visitors. He is also the author of Wellth: How to Build a Life Not a Résumé. Before founding MBG in 2009, Jason launched 3 other startups that ended up failing. He also worked as an equity trader on Wall Street.  He has been featured in The New York Times, Entrepreneur, Fast Company, Goop, and Vogue.  Jason has a BA in history from Columbia University, where he played varsity basketball for four years. He lives in Brooklyn with his wife and daughter, and loves German Shepherds, Chuck Taylors, and guacamole.

WHAT YOU WILL LEARN ABOUT IN THIS EPISODE:

• What is mindbodygreen
• What classes and trainings are on mindbodygreen that can help you
• How to use your curiosity to create an online community
• How to improve your time management skills
• What Jason does as MBG’s CEO
• How Jason built MBG from his couch in his apartment
• Why it is essential to be comfortable with uncertainty as an entrepreneur
• How playing team sports can help prepare you for the professional world