775: What the Chief Growth Officer Does at a Digital Agency With Siji Onabanjo, Cyber-Duck [Main T4C Episode]

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Siji Onabanjo is the chief growth officer at Cyber-Duck, a digital transformation agency in London. He leads the client services, new business and marketing departments as well as guiding the overall strategic direction of the agency. Over the years, Siji has won many accolades including:  Account Handler of the Year at the Wirehive Awards, BIMA (British Interactive Media Association) as among the most influential people in the digital industry and named as one of the leading business development professionals by BD100 and founded The Digital Pond, which has now grown to become one of London’s largest free-to-attend digital meetup communities.  He graduated from the University of Bath in 2011 with a B.S. in Business Administration. 

WHAT YOU’LL LEARN ABOUT IN THIS EPISODE:

• What Cyber-Duck is and what services it offers (3:34)
• What Siji does as Cyber-Duck’s chief growth officer (6:33)
• What a typical day looks like for Siji (8:11)
• What Siji has learned from his career in business development that helped lead him to success (12:52)
• How an internship during university led Siji to his career (21:05)
• How Siji says to stand out in an internship (23:17)
• Why Siji has stayed at the same company since graduating university (27:18)
• Siji’s advice to young Black people on how to navigate this industry (31:05)
• Why Siji’s advice to his university self would be to network more (39:58)