541: What It’s Like to Be a Talent Agent in Latin Music With Bruno Del Granado, CAA [Main T4C Episode] 

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Bruno Del Granado is an entertainment industry executive and the Head of the Miami office of Creative Artist Agency (CAA), which is one of the best known talent and sports agencies in America. Bruno has over 25 years of experience in the film production, broadcasting and music industry, working with stars including:  Gloria Estefan, Luis Fonsi, Ricky Martin and Maluma. He started in the industry at CBS Records in 1986 then move to MTV while steadily progressing up the ranks in the industry. In 1997, Bruno founded Entertainment Media Factory, to create content for Latin American, European and Asian audiences and eventually he became the president of the Latin division of Madonna’s Maverick Recording Company. In 2014, Bruno joined CAA’s team and enjoys seeing the creative process go from just thoughts to a reality.

WHAT YOU’LL LEARN ABOUT IN THIS EPISODE:

• What it’s like to be an agent to the stars during the coronavirus pandemic (5:10)
• How Bruno is creating new opportunities for his clients, including drive-in concerts and streaming performances (7:46)
• How the CAA Miami office is structured (10:21)
• What it takes to be a successful agent, including having passion, networking and time management skills and humility (12:31)
• How to approach networking situations authentically (16:08)
• Why extracurricular activities matter and how Bruno got his start through college radio! (20:51)
• Why he followed his gut and left MTV and what he learned from Madonna and Ricky Martin (39:43)
• How to discover new talent and why social media is key (46:19)
• Who we should be listening to in the Latin music world according to Bruno, specifically Rosalía! (58:32)
• If you want to learn how to break into this industry tune in T4C episode #498